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Corporate
26th July 2012Tenovus
In 2009 the Tenovus Cancer Support Team were looking for a solution that would allow people in local communities to complete a health check questionnaire using the Mobile Cancer Support Unit.
'datacpr is a core piece of kit and without it we wouldn't be able to succeed. The Mobile Cancer Support Unit now employs staff as a result of our successes and without it we would not be able to expand into other sectors.'
Richard Pugh, Head of Mobile Cancer Support Unit
Hospitality
Housing
12th July 2011Weslo Housing Management
In 2011 Weslo Housing Management was looking for a way to develop higher levels of customer satisfaction at their two housing offices in West Lothian and Bowness.
"While constantly striving to improve the level of our customer service, we needed a tool that would give us accurate statistics about how we were performing. datacpr provided us with that tool, in the shape of a stylish easy to use survey kiosk.
The design, installation and follow up support services provided were of the highest quality, and I look forward to a continued relationship with datacpr".
Kevin Cairns, ICT Manager from Weslo Housing Management
Public Sector
7th December 2012Manchester Metropolitan University (MMU)
When the MMU Recruitment & Admissions team approached datacpr it was looking for new ways to efficiently manage the registration process at the MMU's popular open day events whilst still providing a fully immersive university experience to prospective students.
‘The technology helped us to make that next step up to meet with the expectations of a discerning, constantly evolving market ahead of our competition.’
‘As the project developed we could see multiple applications possible and we didn’t want to pigeon-hole the technology.
It’s one device for multiple purposes and one software product for multiple outcomes.’
Ian Roberts, Director of Recruitment & Admissions
Retail
26th July 2012Armitage's
In 2011 Armitage's Garden Centres began developing a customer loyalty programme designed to reward their customers with a range of unique benefits and offers through the 'Your Armitage's' loyalty card.
Initially the company's goals were to develop a database of loyal customers and create a system that allowed them to analyse and mine data in order to create clever, behavioural based marketing campaigns. In devising the customer loyalty strategy Armitage's were advised that they would need to integrate a customer relationship management (CRM) system into their existing electronic point of sale (EPOS) database.
'datacpr advised us from the outset that the benefits of data would become more evident once we were using the CRM system. They were right!
We now know we can be smarter in our use of data - we want to analyse customer buying patterns, consider ranking customers according to different variants - be more sophisticated with the wealth of data we now hold. We also want to see how this data could benefit other areas of the business such as buying. The possibilities are far reaching.'
Jo Dales, Marketing Manager at Armitage's
19th May 2011Hillary's Blinds
In 2010 Hillarys began to exhibit at national home exhibitions such as Grand Designs and the Ideal Home Show. Initially they wanted to develop a fun and interactive experience which would draw people onto the stand and encourage them to stay for longer.
"Often people who come to the shows are wary of speaking to someone in case they get the hard sell. We needed a way to engage with customers who didn't want to ask a person for information."
"With datacpr we can reach out to our customers and easily see the products they are interested in and show these off better in the future."
"The service provided by datacpr has been exceptional, we felt listened to and included at every stage."
Jenny Crookes, Hillarys Blinds
Tourism & Leisure
19th June 2012National Trust - Quarry Bank at Styal
This year Quarry Bank at Styal began developing their first stage bid for the 'Revolution and Revelation' project. The overall aim of the project is to widen the focus of Quarry Bank to include Styal Village and develop and restore other aspects of the Quarry Bank estate.
In order to drive people to the kiosk a leaflet was created with a unique code. Visitors were invited to check their code at the information point once they had completed their feedback for a chance to win a prize. A ticket would be printed to advise visitors if they had won.
"The team at datacpr was very responsive and keen to fully understand how we wanted to use their product. It was valuable to work with someone onsite; someone that got fully immersed in our organisation. That approach ensured the Information Point does achieve our goals."
Rosalind Stone, Visitor Experience Manager